3 laser-focused keyword strategies to precisely target your ideal audience

Writing and publishing content online starts with keyword strategy. You need to target relevant keywords to reach your target audience.

With more than half the world on the internet, most of your audience is online.  They are looking for content, products and information and using search keywords to find those. 

Your content, profile, products and blogs better rank high in search results.  Precisely at the top of page 1.

So how do you come up with the right keywords to ensure your content reaches your desired audience?

Here are 3 laser-focused keyword research strategies:

  1. Google Autosuggest as a keyword strategy: As you type in your search terms in the box, Google lists out prompts below.  These are terms that people have searched for.  Keep glancing through the changing list for additional keywords.

On the results page, at the bottom of page 1 (if you have continuous results display set to off) you will see additional keyword prompts.  These are “related” keywords.

2. Your competitor’s keywords:

On the search results page, note down the top results.  These are sites or businesses that are ranking high for the exact same keywords that you are interested in.  They are your competition.  Check out their website.  Look into their “home” and “about” pages for keywords that they are targeting.  Also read some of their blogs and you will get an idea of the audience they are addressing, their messaging and the keywords they are targeting.

3. Reader, customer reviews: Where reader comments are available, examine those for questions or complaints.  These can give you suggestions for keywords relevant to those readers.

Where customer feedback is provided, take a look at the three and four star ratings (where top rating is a five star).  These are good fit customers, who like most things about the product, site, service that your competitor offers.  However, they have some unmet need, dissatisfaction or question about the competitor’s offering, hence the second-level rating.

These offer great insights into the keywords to target.

4. Bonus strategy – leverage Ai: Or simply ask an Ai tool such as ChatGPT to list out keywords.  Ask it to refine the list.  Ask it for popular or common searches.  Ask it for commercial potential keywords.  Ask it to keep listing.

Keywords are akin to a route map before you embark on your journey.  You still have to undertake the journey.  But the map shows you direction to reach your destination.  Keywords show you the method for your content to reach your readers.

Don’t leave home without it.

At accelevaite.com we provide guidance and examples to help you write better and get noticed.  And to reach your customers and engage them better.  Check out our guides and courses and begin improving your writing.  Better writing is a sure way to find your next job, get customers to take action and generally have your ideas and thoughts recognized.

Top benefits of having better relationships

  1. Increased productivity. Stronger relationships can lead to more effective collaboration and teamwork, increasing productivity and efficiency.
  2. Better communication. When relationships are strong, communication is more open, honest, and effective, leading to better outcomes.
  3. Improved morale. Strong relationships can create a more positive and supportive work environment, leading to higher morale and job satisfaction.
  4. Increased job satisfaction. When people feel valued and connected to others, they are more likely to be satisfied with their job and feel more motivated to do their best work.
  5. Improved customer satisfaction. Strong relationships with customers can lead to better customer service, increased loyalty, and improved customer satisfaction.
  6. Greater support and resources. Strong relationships can provide access to a wider network of resources and support, helping you overcome challenges and achieve your goals.

In summary, stronger relationships can bring increased productivity, better communication, improved morale, higher job satisfaction, improved customer satisfaction, and greater support and resources.

Marketing strategies for small businesses

Marketing strategies for small businesses.

Marketing is essential for the success of any business, but it can be challenging for small businesses that operate on a tight budget. However, with the help of AI tools such as ChatGPT, small businesses can develop effective marketing strategies that are both cost-effective and efficient. Here are a few tips on how small businesses can develop marketing strategies on a tight budget:

  1. Use AI for market research. AI tools can help small businesses to gather and analyze data on their target market, including demographics, buying habits, and competitors. This information can be used to develop effective marketing strategies that are tailored to the specific needs of the target market.

Use ChatGPT to generate content. ChatGPT can be used to generate high-quality, engaging content for small business websites, social media, and email marketing campaigns. This can help small businesses to increase their online visibility and reach a larger audience.

  1. Use Ai for automated email marketing. Ai-based email marketing tools can help small businesses to create and send automated email campaigns, which can help to increase engagement and sales.
  2. Use chatbot for customer service. Chatbot can be used to provide 24/7 customer service for small businesses, which can help to increase customer satisfaction and loyalty.
  3. Use Ai for ad targeting. Ai-based ad targeting tools can help small businesses to reach their target market more effectively, by identifying the most likely customers and targeting ads to them. This can help small businesses to get the most out of their advertising budget.

In conclusion, small businesses can use Ai and chatGPT to develop effective marketing strategies on a tight budget. By using Ai strategically, small businesses can increase their online visibility, reach a larger audience and increase sales. Additionally, these tools can help small businesses to save time and money, allowing them to focus on other important aspects of their business.

This site mostly built with Ai

You read that right.  More than 90% of this site, Accelevaite.com, is built with Ai tool, ChatGPT.

This is the only post that I have written out completely.

  1. Site Branding. ChatGPT provided synonyms for accelerate and raise/elevate.  ChatGPT prompts (and requested re-prompts) helped refine the tagline.  It also proposed best colors to use on the site.
  2. Site Content. ChatGPT provided landing page content and product description content.  It also provided outlines for blog-posts.  In fact, ChatGPT provided 10 blog-posts right on day 1.  It took less than 15 minutes.
  3. Customers. ChatGPT provided a bunch of customers segments and the relevance of our guides.
  4. Keywords. ChatGPT provided relevant keywords to target based on customer type and product. 
  5. Marketing strategy.  ChatGPT provided the marketing strategy for this site.
  6. Ai tools. ChatGPT provided a list of Ai tools that I could use on the web-site.

Generating content, identifying and targeting relevant keywords and simply building an online business (such a website) requires planning, a solid strategy and a disciplined approach.  However, Ai tools such as ChatGPT make it far easier to get started in an accelerated manner.  This help is priceless.

Why you must build your personal brand

A personal brand is the unique combination of skills, experiences, and values that make you stand out as a professional. It’s what sets you apart from the competition and helps you connect with potential employers and clients. Here’s why building a personal brand is so important in today’s job market.

  1. A personal brand helps you stand out. With so many qualified candidates competing for the same job, it’s important to find a way to make yourself stand out. A personal brand can help you do that by highlighting your unique skills and experiences, and communicating them in a way that makes you memorable to potential employers.
  2. A personal brand helps you connect with the right people. Building a personal brand that aligns with your values and goals can help you connect with potential employers and clients who share those values and goals. When you’re able to connect with people who are a good fit for you, you’re more likely to find job opportunities that are a good fit.
  3. A personal brand helps you communicate your value. A personal brand can help you communicate the value you bring to the table as a professional. It can help you clearly and effectively communicate your skills, experiences, and qualifications, so that potential employers and clients understand why you’re a great fit for the job.
  4. A personal brand helps you stay ahead of the competition. With the continuous evolution of technology, skills and job markets, having a personal brand that is adaptable and responsive to change can help you stay ahead of the competition. Most of your competition may not be thinking on these lines, and your profile will thus, rank higher in search results.
  5. You can leverage Ai tools such as ChatGPT, ArticleForge and Taplio for Linkedin and Jasper to build your personal brand.   Working with such tools provides you the Ai experience, identify right keywords to target and then generate relevant content at scale.

Building a personal brand is crucial in today’s job market. It can help you stand out, connect with the right people, communicate your value, and stay ahead of the competition.